Many marketers swear by the use of monthly content calendars. While there are real benefits of using content calendars, they still have their pitfalls. They require a lot of time and effort, and sometimes those things can’t
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LinkedIn rolled out new updates to its Sales Navigator platform that attempt to cut down on the day-to-day administrative tasks to build stronger relationships with customers and prospects, and close more deals. The update includes an easier
Most businesses understand the importance of marketing on Facebook, LinkedIn, Twitter, Instagram, ect. Pinterest is a social platform that’s often overlooked due to the assumption it’s just a place moms go to find recipes and DIY inspiration.
In the fast-paced, highly competitive space of digital marketing, you never want to find your brand losing traction. While there are a variety of successful digital marketing strategies, it’s rare that it remains unchanged. The new year
Whether liked or not, the entire holiday season remains the most important time of the year for both brands and consumers. Even though Black Friday and Cyber Monday are the two largest shopping days of the year,
Twitter has proven to be an incredibly powerful marketing tool for certain brands. It can be a great platform to increase awareness, engage with customers, and grow your business, but it isn’t right for everyone. Each social
Onimod Global is officially 10 years old! We’re celebrating a decade of providing expert and innovative digital marketing solutions for our clients. Working with companies of all sizes, in many industries across the globe has given us
The use of content marketing has grown exponentially in recent years. While the vast amount of content on the internet can be a positive, it’s also left the market extremely saturated. This means that the use of
Society is more diverse and inclusive than ever before. With that, consumers are demanding that marketing pay attention to and represent people as they really are: A huge varied spectrum of race, bodies, gender, and socioeconomic classes.
Earlier this week YouTube launched a new way to run video ad campaigns. Advertisers can now upload three different types of videos under one campaign, and it apparently cuts campaign costs by more than 20%. In the
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