This 11-plus-minute video by Google’s Maile Ohye explains what questions to ask and what to look for during that hiring process of an SEO consulting firm, including useful insights, red flags and more. Read more
Marketing your business on the internet is different than any other type of marketing. There are dozens of concepts, technologies, terminologies, and rules to learn before you even get started. What’s more, the types of advertisements available to you are new and foreign to some that hasn’t been in the business for a hundred years.
A digital marketing agency that offers a full suite of services is the best way to go if you want to make sure you get the results you expect from your online marketing efforts. And if you don’t believe me, just wait.
Many digital marketing agencies specialize in only one product: delivering results for businesses. The tools, metrics, technologies, and terminologies that are so perplexing to you are the life blood of our business. They work to help you identify and then meet your performance goals, including leads, sales, customer acquisition, traffic, and customers.
These are the elements that help you define success for your business and they have deep product knowledge about how to achieve them on behalf of your business.
If you can find a company that offers customers the benefit of their own programmatic buying platform, you will be on your way to a success. This means that in addition to creating a strategy to help you achieve your goals, you will also enjoy the implementation of that strategy and the actual purchasing of advertisement views via our real time bidding platform.
In other words, a unique business structure will allow you to experience results oriented traffic generation, sales conversions, and more.
The Internet is constantly evolving. That’s a great thing for businesses that operate on the cutting edge of these new technologies. When you use a platform for purchasing display advertising, you also have the ability to immediately change bids, adjust strategies, split test, and adjust ad buys on the go – in real time. This gives you the distinct advantage of seeing what is and isn’t working as you go and changing your ad buys to more effective advertisements that are reaching your target audience. It gives you a very real advantage of competitors who have not yet embraced this technology.
Simply put, a digital marketing agency helps you get bigger, better, and faster results from your advertising dollars. They do this by sharing the value of their expertise, the ease of their system, and the technology that brings these things together for even more effective marketing.
We are a Chicago based Digital Marketing & Consulting firm. Our digital marketing strategies increase your online reach, strengthen your brand equity, help achieve stronger business results and generate greater profitability.
Our approach is based around working with your company on an ongoing basis to adapt and stay ahead of your competition in an ever-changing digital marketplace. We combine experienced talent with world-class technologies to efficiently create digital marketing programs that truly perform.
Digital Marketing across multiple platforms allows us to create visibility for your company in the places your customers are searching, interacting and engaging on the internet.
Onimod Global is an official Google Partner. The Google Partner badge means that Google trusts our agency. It also shows our clients are happy and that we follow Google best practices.
Digital Synergy is about having visibility in the places your consumer needs you. Every search request is an opportunity; each action on a social site is an opportunity. Having the correct brand, product or service positioning is essential.
Our cross-channel digital marketing expertise, data analysis, precise construction and execution of successful digital marketing campaigns make sure your brand meets the consumer when and where they need them.
Every company has a myriad of unique factors; yours included. Learning a company’s core attributes, processes and initiatives allows us to create dynamic data driven digital marketing solutions that offer marked returns. Contact us today to find out more.
SEO, SEM, Social, Email, Website, User Behavior, Analysis, Testing, Programming, Reporting. Synergy. Onimod Global.
Search Engine Optimization is a tool to increase your visibility in the digital space. Organic Search Engine Optimization or SEO, is absolutely vital to achieve long term search engine visibility for your website. It is treated with high regard in the online marketing sphere because it increases your chances of reaching relevant prospects and proves to be an efficient marketing strategy by targeting the user intent. If you delve deeper into the science of SEO, you will surely find it to be very effective and proficient tool which brings good results in no time if implemented well.
When we compare both outbound and inbound marketing services, we get to the conclusion that inbound marketing tends to bring in interested parties who are looking for information based on your business. This is exactly what SEO tends to do. If your business is looking for more ROI with minimal investment, ensure that SEO forms the part of your marketing initiatives. Rather than embracing outbound techniques that are interruptive in nature, SEO is customer-centric and the message is only presented to the prospects when they need them.
Here are 5 reasons that will prove why your business needs the best SEO services:
1. SEO Brings Traffic
Within 3 months of consistent and high-quality search engine optimization efforts, your business could see an unbelievable difference in the way your online visibility gets positively affected. The main aim for any SEO initiative is to help you in gaining valuable rankings on search engines that could result into more click-through-rates and more traffic.
SEO also focuses on on-site optimization that brings greater visibility on search engines. It is beneficial to have optimized tags and web pages to help you in increasing the click-through-rate for your website. More relevant traffic to your website means more conversions and revenue.
2. Measurable ROI
SEO offers quantifiable results for all kinds of business’ sites. So, you don’t have to worry about measuring the ROI of your SEO. The agencies providing search engine optimization services are capable of scaling almost all the aspects of their SEO campaigns, such as traffic, conversion rate, revenue and more.
Detailed analytics report helps in getting accurate information of all the visitors of your site and their journey in the conversion funnel.
In the case of e-commerce websites, SEO agencies helps by short-listing people who used a particular keyword that you are targeting.
3. SEO is Cost effective
SEO has earned the reputation of being one of the most reliable and cost-effective marketing strategies due to the simple fact that it only targets relevant visitors who are searching for the goods and services or any information that you are providing.
In complete contrast to outbound marketing, where you target several people you don’t even know whether they are interested in your brand, SEO methodology only targets interested audience and that’s why it is cost effective as it saves you from spending hugely on outbound such as newspaper ads, tele-commercials, billboards, cold-calling and more.
The traffic generated by SEO is more qualified than other marketing strategies.
4. Increased Site Usability with SEO
When you implement the various factors of SEO into your website, it will make your website user-friendly and the focus would be on making it more navigable. Not only does the user will find it easy surfing through your website, but it will also help you in getting a better ranking on search engines.
The principles of SEO tend to rearrange the website’s links and architecture and this will make your website user-friendly. The users find it easy to find out more information on your website, which boosts the engagement rate of your website, lessens the bounce rate, and could increase conversion rates for your website.
5. Brand Awareness
SEO is the most cost effective way to enhance your brand awareness. Undoubtedly, SEO will help you in gaining more exposure and click-through-rates, but the best things that SEO could do is to redefine your brand with some great content. You could definitely try and get better rankings with extensive SEO, but what will retain the visitors on your website is your content.
Search engines factor the quality of your content in their SERPs and have released some strict algorithms that help them in considering only those websites that fulfill the user intent. Every search request is an opportunity; each action on a social site is an opportunity. Having the correct brand, product or service positioning is essential.
For further expert advice and services in SEO contact Onimod Global today.
