It’s hard to sell your products or services on Instagram without coming across as too “sales-y”. The more organic your feed is, the more native your content will look to the platform. Leave the sales focused posts
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Instagram’s recent update came with several new features. While this one may not seem like the most exciting, it’s extremely useful for brands. As marketers, we’re always working to get our content found easier online and on
Back in May of this year Instagram had rolled out a new “Guides” feature to only a select few influencers. This week they have now made this available to all users, giving everyone a new way to
With over 500 million daily users, Instagram Stories are a great way to reach potential new customers while building a stronger connection with your existing ones. Instagram stories were first introduced in 2016 and have since become
Has the current pandemic catapulted your small business into the world of social media advertising and e-commerce? In what is already an overwhelming time, starting from scratch on how you're advertising your small business may seem like
Instagram has recently announced that they are going to start displaying ads in its Explore tab. The Explore section allows users to browse new content while discovering new accounts based on their interests. The platform says they
More than a year ago, Instagram made a huge change to their algorithm. This change resulted in switches from chronological posts to more relevant posts that users were more likely to engage with. Many users expressed their
2017 has been an interesting year so far in the world of social media, with some surprising stats and trends. Facebook remains a giant, Instagram is making strides, and Snapchat is utilizing augmented reality to its advantage. Some
As marketers, we are constantly on the lookout for the latest and greatest marketing technologies. New gadgets and gizmos come and go, but few can withstand the test of time. One that has achieved this honor is
Digital marketing is often much more difficult than many people think. You can’t just hand over a marketing department to any millennial with a laptop and a Facebook account. You need a trained professional. Onimod Global is
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