As we near the end of 2017, we recall many of the new ideas and innovations that this year brought to us. In digital marketing, there have been many changes. Digital marketing is centered around change, as
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What separates a successful digital marketing agency from a mediocre one? Numerous agencies claim they provide the best digital services available and will always go out of their way for client needs, but is this really the
2017 has been an interesting year so far in the world of social media, with some surprising stats and trends. Facebook remains a giant, Instagram is making strides, and Snapchat is utilizing augmented reality to its advantage. Some
Digital marketing is an incredible line of work that is always changing. This profession is based on the innovative spirit of digital, which is translated into the way that digital marketers work every single day. It can
Consumers are constantly shifting toward the convenient. This is exactly why popularity of video content has soared in 2017, and will continue to do so for the foreseeable future. Users are able to more quickly absorb information
It was announced earlier this week that Yahoo's parent company (Oath) has decided to sue Mozilla for "breach of contract." Oath claims that Mozilla "terminated a long term strategic agreement with Yahoo" in November. Mozilla recently launched
There is no busier time of the year for an advertiser than the holidays. As millions of consumers are looking to purchase gifts for their loved ones, we advertisers are here competing against one another for their
It's evident that blogging is important in a digitally dominated space, yet many organizations don't fully understand the SEO implications that effective blogging can have. It seems every company has implemented a blog to their site at
As marketers, we are constantly on the lookout for the latest and greatest marketing technologies. New gadgets and gizmos come and go, but few can withstand the test of time. One that has achieved this honor is
Since its beginning in 2005, Cyber Monday has grown to become the most profitable day of the year for many online retailers. This year is particularly special, because it marks the largest online shopping day in US
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