Chicago Digital Marketing Archives - Page 13 of 14

New Client Website Launch: North Shore Garage Doors (NSGD) in the Chicagoland

August 9, 2017/in Digital Marketing, SEO, Website Development/by Onimod Global

North Shore Garage Doors (northshoregaragedoors.com) is a garage door services company serving the North Shore areas of Chicago including Glenview, Evanston, Skokie, and other cities. In need of a new website and better SEO presence, our website development expertise at Onimod Global has taken North Shore Garage Doors to the next level.

Main Objective:
To construct a highly functional website from scratch with engaging content and an enhanced SEO presence for North Shore Garage Doors (NSGD). At the same time we wanted to ensure device accessibility through Responsive Web Design. NSGD didn’t just need an appealing website, they needed to showcase their garage door expertise and generate as many new business leads as possible.

Onimod Global’s Strategy:
We implemented an acute Website Development SEO strategy and API Integration to build a customer registration portal that is used to manage and communicate with their clientele regularly. We built a robustly designed and developed website that empowers North Shore Garage Doors to attract clients and enable them to become consistent conversions.

Old Website:

Current Website:

Massive Upgrades:

An Overall More Appealing User Experience and Interface
Enhanced SEO Presence
Advanced Firewall
Enhanced on-page Call to Action Tools
Parralex Effect backgrounds
Accelerated Mobile Pages (AMP)
Full-width Image Headers
Custom Back-end for easy client-side updates.
Custom Design
Mobile Responsive Upgrade
Clear Navigation
Increased Security
Job Application Portal
Enhanced on-page Menus
Redesigned News section
2 Color Transparent Header

Contact Us: If you’re a ROI driven business like North Shore Garage Doors seeking an upgrade in website development or any other digital marketing services, feel free to reach out to us at Onimod Global on our Contact Us page. We look forward to hearing from you!

Content Marketing Tips: How to Use Live Video to Build Your Brand

May 26, 2017/in Digital Marketing/by Onimod Global

In this video, Entrepreneur Network partner Salma Jafri discusses how just how important live video is in 2017.

Live video is a great to maintain a two-way conversation with your audience — something you simply can’t do when you’re reading a script — and major social networks are taking note. Snapchat is now a multi-billion-dollar company with live news feeds, Twitter has invested heavily in Periscope, and Facebook is pushing its own live feeds. So, get on board now and learn how to use this tool in 2017, because it’s going to be bigger than ever.

Similar items: Rich products feature on Google Image Search

April 12, 2017/in Google/by Onimod Global

Image Search recently launched “Similar items” on mobile web and the Android Search app. The “Similar items” feature is designed to help users find products they love in photos that inspire them on Google Image Search. Using machine vision technology, the Similar items feature identifies products in lifestyle images and displays matching products to the user.

Julia E, product manager on Google Image Search, announced on the Google search blog that you need to use schema.org product metadata on your pages and schema.org/Product markup to make sure your products are eligible for inclusion on these image results. Specifically:

Ensure that the product offerings on your pages have schema.org product markup, including an image reference. Products with name, image, price & currency, and availability meta-data on their host page are eligible for Similar items.
Test your pages with Google’s Structured Data Testing Tool to verify that the product markup is formatted correctly.
See your images on image search by issuing the query “site:yourdomain.com.” For results with valid product markup, you may see product information appear once you tap on the images from your site. It can take up to a week for Googlebot to recrawl your website.

Right now, Similar items is available on mobile browsers and the Android Google Search App globally, and they plan to expand to more platforms in 2017.

If you have questions, find them in the dedicated Structured data section of their forum, on Twitter, or on Google+ or speak to a Digital Marketing expert here at Onimod global today.

Did you know Bing has a Chatbot answering local search questions?

April 5, 2017/in Bing/by Onimod Global

That’s right! Skype-powered chatbot is showing up as an assistant to help searchers learn about restaurants in the Seattle area. Read more

Time to Spring Clean Your Digital Marketing?

March 21, 2017/in Digital Marketing/by Onimod Global

Yesterday brought the official first day of spring – Now is the time to dust off the old and get your digital marketing sparkling like new! Read more

Google Releases New Video on How to Hire an SEO Consultant

February 15, 2017/in Google, SEO/by Onimod Global

This 11-plus-minute video by Google’s Maile Ohye explains what questions to ask and what to look for during that hiring process of an SEO consulting firm, including useful insights, red flags and more. Read more

Google Search Algorithm Update February 7th

February 8, 2017/in Google/by Onimod Global

We just had some Google algorithm update a week ago potentially targeting spammy links I believe. And now a week later, around February 7th, yesterday, it seems there was another algorithm update. This update doesn’t seem specific to links or spam but rather just a normal unconfirmed Google update where ranking changes shift based on something changing at Google.

I do not believe it is related to the mobile bug because most of the automated tracking tools only track desktop search.

There is some chatter, the chatter in the SEO community is not YET that hot but it might heat up throughout the day as people check their analytics and tools.

An ongoing WebmasterWorld thread has these posts:

SERPs movements again in our vertical. We’re seeing some recoveries from previous penguin casualties and some domain crowding. Spam STILL having a huge positive impact.

Yesterday (Tue 7th) I saw a huge spike in organic traffic, ~30% over avg, and 18% increase from previous record day in November. It’s a Canadian financial-related site. Increases from both Google.ca as well as other search engines/

Here is a post on Twitter that even caught Gary Illyes attention:

And here are the tracking tools showing changes on the 7th, note Mozcast is well behind in terms of tracking so this might be related to the link spam update we covered last week?

Mozcast: