Your content is most likely catered to audience personas, as it should be. All marketers rely on an outlined demographic of the audience you have targeted as potential customers. However, there is no way for a persona
Your content is most likely catered to audience personas, as it should be. All marketers rely on an outlined demographic of the audience you have targeted as potential customers. However, there is no way for a persona
There are over 7 million active advertisers on Facebook, according to Statista. With this impressive number, you may be thinking that increasing your Facebook and Instagram ads budget is the only way to outperform your competition. The
High quality content is the one of the keys to success when it comes to internet presence. Creating high-quality content can strengthen your business’ branding and spark conversions, but not if your audience is never exposed to
[av_textblock size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' av_uid='av-kbaw5hl9' admin_preview_bg=''] Companies and CEOs around the country are denouncing racism and violence in the wake of the killing of George Floyd in Minneapolis. Since May 25th, the
With the world searching more and more online during the COVID-19 crisis, it's important your brand and social image is professional and polished. Using images which aren't the correct size for each platform's requirements can impact your
This pandemic has not only been a world health crisis, it also serves to be an economic crisis. While the world as we know it has been impacted significantly as a whole, among the hardest hit sectors
Google announced last month that it will now be allowing free listings in Google Shopping search results. Google also released information that retailers can integrate PayPal with their Google Merchant Center accounts. That integration is officially live!
People may be clicking, but when are they buying? Are consumers buying too much too fast? When do they really decide to convert and make a purchase? When will brick and mortar stores reopen and foot traffic