Entries by Onimod Global

5 Digital Marketing Predictions for 2017

This past year has been an intense one, to say the least. But we’re finally nearing the end, and we’re ready to set our sights on 2017! Of course, in order to make appropriate assumptions about what will occur next year, we have to look back at some of the notable digital marketing predictions that […]

8 Fun & Noteworthy Digital Marketing Stats From This Week

The last several days provided an array of digital marketing data points, with figures aplenty about consumers’ search habits, mobile habits, social platforms, bad ads, chat bots and more. The following eight stats particularly got our attention. 1. Santa Claus = “totally a dog person” SLI Systems studied more than 5.5 million consumer searches on […]

Official Google Webmaster Central Blog – Here’s to more HTTPS on the web!

Security has always been critical to the web, but challenges involved in site migration have inhibited HTTPS adoption for several years. In the interest of a safer web for all, Google have worked alongside many others across the online ecosystem to better understand and address these challenges, resulting in real change. A web with ubiquitous HTTPS […]

SEO is Not Dead; It’s Just a Shape-Shifter

I’m so tired of hearing various pundits say that SEO is dead. Maybe they are merely being provocative. Perhaps they need to fill seats in their event, and so they come up with “bait” session titles like “Why SEO is fundamentally DEAD.” (Yes, that was actually a keynote title at a very popular conference last […]

The 7 Best Ad and Landing Page Elements to Boost Online Conversions

When it comes to success with paid search, it’s not just about ad copy. You have to pay attention to your ad extensions and your landing pages as well. In this article, Mona Elesseily from Search Engine Land discusses the specific ad features and page elements that searchers/shoppers want when they’re shopping online. She also covers ways to also incorporate […]