Entries by Onimod Global

Marketing Metrics Businesses Should Be Tracking

Marketing metrics matter because smart marketing is built on the foundations of solid data. That is why any business with a digital marketing strategy should be closely monitoring the following 4 metrics. Let’s hop right in!  In today’s digital marketing landscape, there are a number of data points to measure. Some of these will help […]

How To Choose Content Marketing Topics

When choosing content topics, most digital marketers try to write about things they believe is relevant to their audience. While relevance is important, alone it’s not enough. Furthermore, some seemingly relevant content topics may not be a good fit for your brand.  Effective content marketing grows only when you understand the competition at stake when […]

4 Ways to Boost Your WordPress SEO

Yes WordPress is SEO-friendly, but simply launching a WordPress website isn’t enough to rank at the top of the search engines. WordPress has been around since 2003, and has certainly come a long way to help define itself as a powerful marketing tool. Over a third of all websites are using WordPress, simply for its […]